FirstBank, Visa launch Signature and Naira Debit Cards to boost cashless payments 

First Bank of Nigeria Limited has launched the Visa Signature card, a premium product for affluent Nigerians, alongside the Naira Visa Debit Card aimed at expanding access to reliable digital payments.

The launch, held on Friday at FirstBank’s headquarters in Lagos, was in partnership with Visa.

The Signature card offers global travel privileges, curated merchant offers, and lifestyle benefits, while the Naira Visa Debit Card, priced at N1,000, is accepted across ATMs, POS terminals, and online platforms for everyday domestic and international transactions.

The dual launch reflects FirstBank’s commitment to enhancing customer experience across segments, serving high-spending clients with premium services while promoting financial inclusion for the broader population.

What they are saying 

At the event, Chuma Ezirim, Group Executive, eBusiness & Retail Products, FirstBank, highlighted the benefits of the new cards in supporting Nigeria’s cashless policy.

• “Everyday transactions should be simple, secure, and rewarding. The Naira Visa Debit Card makes life easier for our customers, whether paying for groceries, settling bills, or shopping online,” he said.  

Ezirim added that the initiative encourages a smooth transition from cash to digital payments while empowering communities with greater financial access.

Andrew Uaboi, Visa’s VP and Cluster Head, West Africa, emphasized that the Naira Visa Debit Card expands electronic payment access to everyday Nigerian consumers and strengthens the overall payments ecosystem.

• “The Naira Visa Debit Card extends reliable electronic payment access to everyday Nigerian consumers, and this in addition to the cards in our portfolio continues to demonstrate what a truly comprehensive card portfolio looks like for the Nigerian market.” 

Both executives noted that the Signature card enhances global connectivity and lifestyle privileges for premium clients, aligning with FirstBank’s strategy to provide tailored financial solutions.

More insights 

FirstBank’s Visa portfolio already serves millions of Nigerians through products like Visa Infinite, Visa Gold, Naira Credit, and Visa Prepaid cards. The introduction of Visa Signature adds a dedicated tier for the affluent segment, offering exclusive experiences and international privileges.

The Naira Visa Debit Card ensures affordable access to electronic payments for the wider public.

FirstBank continues to emphasize customer-centric financial solutions that reflect evolving lifestyles and global outlooks.

Ezirim noted that both products are designed to create value, reinforce the bank’s market leadership, and deliver seamless digital experiences.

The launch reinforces FirstBank’s position as a leading provider of digital payment solutions while supporting Nigeria’s broader cashless economy objectives.

What you should know 

Earlier this week, Nairametrics reported that First HoldCo Plc, the parent company of FirstBank, plans to raise up to N253.099 billion in fresh capital, aiming for a N1 trillion paid-up capital base.

The capital raise, to be considered at the group’s 14th AGM on May 29, 2026, will strengthen the balance sheet and fund expansion.

According to filings with the Nigerian Exchange (NGX), the board may implement the fundraising through one or more transactions in tranches, subject to regulatory approvals.

The launch of the new cards complements the bank’s strategic drive to modernize its digital offerings while expanding financial inclusion across Nigeria.

First Bank of Nigeria Limited has launched the Visa Signature card, a premium product for affluent Nigerians, alongside the Naira Visa Debit Card aimed at expanding access to reliable digital payments.

The launch, held on Friday at FirstBank’s headquarters in Lagos, was in partnership with Visa.

The Signature card offers global travel privileges, curated merchant offers, and lifestyle benefits, while the Naira Visa Debit Card, priced at N1,000, is accepted across ATMs, POS terminals, and online platforms for everyday domestic and international transactions.

The dual launch reflects FirstBank’s commitment to enhancing customer experience across segments, serving high-spending clients with premium services while promoting financial inclusion for the broader population.

What they are saying 

At the event, Chuma Ezirim, Group Executive, eBusiness & Retail Products, FirstBank, highlighted the benefits of the new cards in supporting Nigeria’s cashless policy.

• “Everyday transactions should be simple, secure, and rewarding. The Naira Visa Debit Card makes life easier for our customers, whether paying for groceries, settling bills, or shopping online,” he said.  

Ezirim added that the initiative encourages a smooth transition from cash to digital payments while empowering communities with greater financial access.

Andrew Uaboi, Visa’s VP and Cluster Head, West Africa, emphasized that the Naira Visa Debit Card expands electronic payment access to everyday Nigerian consumers and strengthens the overall payments ecosystem.

• “The Naira Visa Debit Card extends reliable electronic payment access to everyday Nigerian consumers, and this in addition to the cards in our portfolio continues to demonstrate what a truly comprehensive card portfolio looks like for the Nigerian market.” 

Both executives noted that the Signature card enhances global connectivity and lifestyle privileges for premium clients, aligning with FirstBank’s strategy to provide tailored financial solutions.

More insights 

FirstBank’s Visa portfolio already serves millions of Nigerians through products like Visa Infinite, Visa Gold, Naira Credit, and Visa Prepaid cards. The introduction of Visa Signature adds a dedicated tier for the affluent segment, offering exclusive experiences and international privileges.

The Naira Visa Debit Card ensures affordable access to electronic payments for the wider public.

FirstBank continues to emphasize customer-centric financial solutions that reflect evolving lifestyles and global outlooks.

Ezirim noted that both products are designed to create value, reinforce the bank’s market leadership, and deliver seamless digital experiences.

The launch reinforces FirstBank’s position as a leading provider of digital payment solutions while supporting Nigeria’s broader cashless economy objectives.

What you should know 

Earlier this week, Nairametrics reported that First HoldCo Plc, the parent company of FirstBank, plans to raise up to N253.099 billion in fresh capital, aiming for a N1 trillion paid-up capital base.

The capital raise, to be considered at the group’s 14th AGM on May 29, 2026, will strengthen the balance sheet and fund expansion.

According to filings with the Nigerian Exchange (NGX), the board may implement the fundraising through one or more transactions in tranches, subject to regulatory approvals.

The launch of the new cards complements the bank’s strategic drive to modernize its digital offerings while expanding financial inclusion across Nigeria.